Your Action By Step Guide to Winning Your Next Radio Contest



Find out the two primary factors behind radio contests, why radio stations provide things away and how you can utilize this to your benefit, and how you can call in and win a radio contest by yourself. This lens is composed of an insider’s viewpoint by a 7-year veteran in radio: A disc jockey who dealt with among the top radio shows in two Arbitron rating markets, and who regularly handled contests and free gifts.

Every year thousands of dollars worth of fantastic things is provided away over the airwaves – performance tickets, toys, raffles, vehicles, cash, therefore much more. However, it’s not the just possibility they occur to select somebody! Yes, the disc jockey is trying to find a fun personality, but there’s likewise some techniques you can use – perfectly legally, naturally – to increase your chances of winning those tickets to Pearl Jam or that Little Tykes truck for your nephew.

In this lens, you’ll learn exactly what DJs throughout America are trying to find when they host a radio giveaway, and it will provide you an upper hand and better chances of playing the game to win.

Why Do They Offer Things Away? – 2 Factors Why It’s Truly Smart Marketing – And Great for You

Radio stations offer things away for two reasons. Those are:

1. To advertise a product for their advertisers

2. To increase word of mouth for their channel

Now think about why this works.

Distributing a product to promote a product is incredibly talented marketing, and radio stations remain in the business of marketing. When an organization gives something away, they instantly get A HEAP of positive buzz around their name, since the individuals that are aiming to win that product inform their good friends (either to obtain those good friends to strive to win as well or to receive them to hire on their behalf). After winning, the successful individual (or people … a fair amount of stations distribute more than among something) discusses exactly what they won. This adds up to an increased audience for the radio station, which indicates higher expense for radio advertisements (called “areas”), and a much healthier bottom line for the station owner.

You CAN NOT replace the effect of terrific buzz around a company name. Services vast and small have been known to live or die based on word of mouth.

This is win-win for the radio station because in practically each case, the item is handed out as part of a promo, so the overhead expense is just about zero. The business they partner with, who offers or makes the item, provides it to the radio station to distribute in exchange for some airtime. The expense of a giveaway is nothing more than paying the video jockey in the studio, who they’re * already * paying to sit there and talk. In exchange for a little airtime, which (trust me) they can sell at a considerable premium, the radio station can possibly get the advantage of a vast quantity of word of mouth.

What this indicates for you is that you have the chance to win something you otherwise would never have bought, all for a minute or less of your time.

Likewise Remember: The Disc Jockey desires everybody to hear who won – he wants his audience to obtain thrilled about the winner also. As you hire, keep in mind he’s going to tape-record your call and, if it’s a winner, play it back on-air. He wants that winning call to sound great. Your task is to be his ideal winner. Make him want to utilize your call. Simply remember the kind of station you’re calling, the kind of program the DJ’s got, and make your voice complement it.

Best Advertising For Night Clubs In NYC

In regards to available advertising for night clubs NYC media outlet offers, there are plenty of opportunities for promoting your night club. There are many avenues to choose from, but the most common are radio, print, TV, and newspaper. Television is not used as often, but we’ll cover more about that later on.

When all is said and done, the best advertising for your night club is ‘in house’. You got it. If you’re always delivering –

Great Promotions
Good Music
Excellent Service
Great Food & Fun
Professional Management

And provide a secure environment, then the word-of-mouth advertising from that will keep you going.

Radio – This medium seems to always be growing. For years people avoided it, mostly because of the brevity of the ads. It only played for a minute or so, sometimes less. They weren’t thinking about the effectiveness of even a short radio blast. They felt their target customers weren’t always listening to their radios, so it was a waste of time and money.

The thing is, they were wrong. We live in a very ‘music-loving’ society. There are new cars using their sound systems as a huge selling point. Imagine how many hours a day people spend in their cars. Radio is an excellent way to reach your target audience. Repetition is what makes it work. If you’re persistent, sooner or later your radio ads will reach a huge part of your target audience.

Lots of people switched their advertising from print to radio. Some have reduced their newspaper budget and raised it on the radio side for their night club advertising. Radio has emerged as a very powerful medium. It’s also expensive. The worst side of it is in the production.

Nightclub Ad

Lots of radio stations let their secretaries, DJs, or anyone they have to produce a radio ad for you. This is especially true if you’re from a smaller community. The radio stations in the larger cities usually have production departments where professionals do your ads. This makes a huge difference in the writing and the production.

Today, whether or not you’re from a small town doesn’t matter. You can get your ads professionally written and produced regardless of where you live. Some of you may be wondering – where is that?

Let me tell you – It is Chuck Fresh.

With Chuck you’re guaranteed to get your money’s worth. Drop by his site and see for yourself. He has 3 different sites where promotes his services. There are even some examples for you to listen to before making a decision to see if it’s what you want. I have personally used his services before and I can attest to the fact that – HE DELIVERS!

If you’re in need of some top quality advertising for New York City Nightlife, then Chuck Fresh is your man.

Radio prices have gone through the roof. You’ll see that they’ll want to enter into a contract with you saying it can potentially save on money. In a way, yes, in another way, no. They’ll try to jack you around price-wise. It’s the old push to ‘buy in volume’ to save, but it’s still more than you want to spend. So negotiate, negotiate, negotiate.

You never see night clubs in NYC being advertised on TV. If you live in a small community, let a professional company produce your ad and have it played on your local radio station. I promise you’ll be glad your nightclub is being put out on the radio.